Audi Launches TT in India with Price tag of Rs. 48.35 Lakhs.
Audi added another masterpiece to their Indian line-up by launching the sports car Audi TT Coupe priced at Rs. 43. 36 lakh (ex-showroom). The German manufacturer will start to sell the car from this June as completely built unit (CBU).
"We are already a major player in the premium sports segment and i am confident that the introduction of the Audi TT will further help us consolidate our leadership position in the sports car segment in the country , " Audi India Head Michael Perschke commented in an interaction with the media. The TT will battle it out against the likes of Porsche Boxster , Mercedes Benz SLK and Nissan 370Z . This model is being bought for further establishing a premium brand image in the country and the German auto maker plans to sell about 50 units of the TT every year. However , it plans to see only 30 cars being sold in 2012. “As this segment is a very niche One , so we are not expecting a very large volume. The total size of this premium sports car market is 200-250 units per year. As we will start despatching the car in the middle of this year , we are hopeful of selling 25-35 units in 2012 , ” Mr Perschke said.